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TIPS AND TRICKS ON PROFILE BRANDING

Updated: Jul 29, 2020

Why you should brand your profile?
  • To identify and develop your character

  • To implement your brand personality

Where to brand your profile?
  • LinkedIn

Are you new to LinkedIn? – Mark Metry

If yes, here are some guidance and tips to get you started

1. LinkedIn has the potential to make you a well-known and connected person in your industry.

2. People will follow you from the content of your posts. Try to keep your posts as valuable as possible.

3.Try to mix up some variety with your content. You can ask yourself these questions:

  • Are you posting content that highlights you as an expert?

  • Are you posting content to collaborate with others?

  • Are you posting your story as a way to inspire others?

  • Are you sharing someone else’s content?

4. Build your personal brand on LinkedIn which will take years and is build day by day.

5. LinkedIn is mostly filled with experienced people who are oriented towards growth. Mind yourself not to get discouraged by comments from the occasional trolls and rude people.

How to make your LinkedIn more visible?

1. Find the right audiences

If you are taking engineering, try to connect with the recruitment managers, trade association, academic experts, and more that are also taking engineering.


2. Valuable headline

If you write “Fresh graduate seeking for a job” on your headline, it seems like you are desperate finding a job. Hence, try to write a captivating headline by highlighting key keywords of your traits, strengths and technical skills.


3. Summary

Write and impactful 90 seconds introduction of yourself by writing a story about your characteristics. Integrate the skills which you have put in your headline together in your story.


4. Share

Share your stories, experiences and interests and include three key lessons that you have learned from your journey. Make sure to not include any sensitive information in your posting.


5. Try to comment on audiences’ posts.

When you are always comment on their posts, they will visit your profile and try to know about you.


6. Update your LinkedIn profile

Why LinkedIn is so powerful? – Mohamad Yusof Zulkifli

Personal brand

  • Personal brand is how people perceive you online. It is a good platform for you to brand your profile free and easy. It also can act as one of your preparation tools to prepare yourself before the interview session.

LinkedIn learning

  • One of the features on LinkedIn is it will provide online courses on various topics thought by experts. Your postings can become one of the topic conversations in your interview session.

Building relationship

  • There are so many kind souls that will help you whenever you needed. You also can make your connections turned into your friends.

How to become successful on LinkedIn? – Mark Metry
  • Be a successful, happy and healthy person in real life.

  • Get known as the curator, value provider, trusted source of information, thoughts and news in your industry.

  • Blend a mix of personal and professional content.

  • Building an audience to build an audience is fine. However, it is better to have an overarching goal or objective to direct people towards and away from LinkedIn.

  • Support new connections that you meet on LinkedIn.

  • Unite the people you respect on LinkedIn and collaborate to create content around serving your audience.

  • Start a movement or care about something bigger than you and express it passionately and frequently.

  • Learn how to write copy and having the skill to condense information into simple words.

How to make a great LinkedIn profile:


References:
 
 
 

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